Due to popular demand, Rolls Royce had commissioned a new special edition Phantom Saloon under its official "Bespoke Programme" that had been designed specifically for the United Arab Emirates customers. Hind Al Oud. an exceptional and peerless Emirati perfumer, created the luscious PEONY fragrance for PEONY PHANTOM. Mohamed Hilal, Hind Al Oud's founder and nurturer, personally designed the limited edition "PEONY" perfume, following his philosophy to use only the highest quality, natural ingredients.
The "PEONY" flower design is an ancient oriental motif that represents royalty, wealth and distinction. The motif, in traditional blue and yellow, was used throughout the vehicle, featured as an exterior logo along with interior wood trim inlay and oriental art door Capping. Customized tread plates also included the logo emblazoned with the words "Peony Motif, exclusive Bespoke Phantom". Customers also receive a special perfume developed by Mohamed Hilal. In November 2009, as an affinity partner, Hind Al Oud participated in the launch of Rolls Royce's latest model "Ghost"
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